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Garmin Argentina Case Study: 10% of Online Sales Driven
Garmin Argentina sells smartwatches, GPS devices and marine electronics: products nobody buys on their first visit. In August 2026 the store turned on TITANPush's History widget, and 10% of its online sales came after a click on the tool.
In August 2026, Garmin's official online store in Argentina (garmin.com.ar) used the TITANPush History widget, which shows each visitor the products they already viewed. According to GA4, 10% of transactions and 10.7% of revenue that month came from purchases made within 2 hours of a click on TITANPush. Those purchases had a 7% higher average order value than the site average, and the impact was bigger on mobile: 1 in 8 mobile purchases went through TITANPush. These results are specific to this client and were measured with a short attribution window.
Who is Garmin Argentina?
garmin.com.ar is Garmin's official online store in Argentina. It sells smartwatches for running, cycling, swimming, golf and multisport, plus handheld GPS devices, satellite communicators, car and motorcycle navigators, and marine and fishing electronics. It offers an official warranty, free nationwide shipping and interest-free installments.
It's a technical, high-ticket catalog. Shoppers compare models, read specs, leave to think it over and come back. In that back-and-forth, every time a shopper has to search again for a product they already viewed, the brand risks losing the sale.
What problem does a product history widget solve for high-consideration e-commerce?
When the buying decision takes time, the shopper has already done the hard part: finding the product they want. What's missing is having that product at hand when they're ready to buy. If they have to browse the menu again or use the search bar, friction goes up and purchase intent cools down.
TITANPush's History widget shows each visitor the products they viewed on the site, so they can get back to them without searching again. No sign-up or subscription is needed: it works on 100% of traffic and on any device, because it's a widget inside the site. In August 2026, it was the TITANPush tool Garmin had active.
What results did Garmin get with TITANPush in August 2026?
We measured purchases made within 2 hours of a click on TITANPush, using Google Analytics 4 data for the full month of August:
| Metric | August 2026 result |
|---|---|
| Share of transactions | 10% of all site purchases |
| Share of revenue | 10.7% of online revenue |
| Average order value | 7% higher than the site average |
| Share of mobile purchases | 1 in 8 mobile purchases |
| Share of desktop purchases | 1 in 13 desktop purchases |
Source: garmin.com.ar GA4, August 2026. Attribution: purchase within 2 hours of a click on TITANPush.
Because TITANPush's share of revenue (10.7%) is higher than its share of transactions (10%), the takeaway is clear: shoppers who returned to a product through History spent more per order on average. History doesn't just recover sales: it recovers the higher-value ones.
On which device did TITANPush perform best?
Mobile. 59% of purchases attributed to TITANPush were made on a phone, compared with 48% of all site purchases. Put another way: 1 in 8 mobile purchases followed a click on TITANPush in the previous 2 hours, versus 1 in 13 on desktop.
The reason is practical: on a small screen, finding a specific model again among dozens of watches takes more effort. Keeping viewed products one tap away removes that step.
“With TITANPush we were able to take our digital strategy even further, adding technology that adapts to real user behavior. In just 30 days we achieved a return on investment (ROI) of almost 200x. It's an agile solution, easy to implement, with results you see quickly. Without a doubt, a key tool for scaling our direct sales.”
How were these results measured?
All data comes from garmin.com.ar's Google Analytics 4 and covers the full month of August 2026. To attribute a sale to TITANPush, we used a conservative rule: the purchase must happen within 2 hours of a shopper clicking on TITANPush. Purchases made later aren't counted, even if the shopper interacted with the tool earlier.
It's a result specific to Garmin: each store's performance depends on its traffic, catalog and conversion rate.
How can you boost a history widget with retargeting and cross-selling?
History works inside the site, while the shopper browses. The next step is to stay with them outside it too: when they leave without buying, when they abandon a cart, or after they buy and it's time to offer something more. Garmin didn't use these tools during this period; this is the complementary strategy we recommend so all TITANPush tools work together.
| Shopper moment | TITANPush tool | What it does |
|---|---|---|
| Browsing the site | History | Shows the products they already viewed so they can pick up where they left off. |
| Left without buying | Push Retargeting | Reminds them in their browser of the product they viewed, 1 to 5 days after the visit. |
| Abandoned a cart | WhatsApp Automation | Sends an automatic message with a direct link to their cart. |
| Browsing other sites | Ads Retargeting | Shows display ads with the products they viewed or complementary products, across the open web. |
| Already bought | WhatsApp Automation | Uses the first-purchase follow-up to suggest complementary products. |
Web push notifications don't work on iPhone (iOS). Ads Retargeting requires a minimum audience of site traffic.
In a catalog like Garmin's, cross-selling follows a natural path: someone who buys a smartwatch may need an extra band, a charger or a fitness sensor. Retargeting ads and post-purchase WhatsApp messages can show those add-ons instead of repeating the product the shopper already bought. That way, the same traffic drives a second sale.
TITANPush Ads runs on the open web, outside Google and Meta, so it complements any campaigns the brand already runs on those platforms.
What can other e-commerce stores learn from the Garmin case?
If your shoppers compare before buying, make it easy to get back to what they viewed. That's high-intent traffic you've already paid for.
That's where the friction of searching again is highest, and where TITANPush had the biggest impact on sales.
A 2-hour attribution window is strict, but it gives you a credible number to decide where to invest.
Add push, WhatsApp and retargeting ads to win back shoppers who left and offer add-ons to those who already bought.
Where does TITANPush fit in?
TITANPush is an e-commerce marketing platform focused on Latin America. It combines onsite tools (widgets and messages inside the site) with notifications, WhatsApp and programmatic display advertising to help online stores sell more with the traffic they already have. It installs with a script or through Google Tag Manager and requires no technical knowledge.
History: shows each shopper the products they viewed on the site. It's the tool Garmin used in this case.
Web Push Notifications: campaigns and automatic retargeting and win-back messages, on desktop and Android (not available on iOS).
WhatsApp Automation: automatic messages triggered by behavior, such as abandoned carts, reactivating inactive users and first-purchase follow-up.
Ads: programmatic display advertising on the open web, with prospecting and retargeting campaigns.
Frequently asked questions
It's a widget that shows each visitor the products they viewed on the site, so they can get back to them without searching again. It works on 100% of traffic and on any device.
In August 2026, 10% of transactions and 10.7% of revenue on garmin.com.ar came from purchases made within 2 hours of a click on TITANPush, with a 7% higher average order value than the site average.
Purchases made within 2 hours of a click on TITANPush are counted, measured in Google Analytics 4.
Push Retargeting, WhatsApp Automation and Ads Retargeting let you win back shoppers off-site and offer complementary products after a purchase.
Not necessarily. Garmin's results depend on its own traffic, catalog and conversion rate. What you can replicate is the method: turn on History, measure in GA4 and add retargeting tools.
We'll show you how to turn on History and measure its impact on your sales from the first month.
Talk to our teamBy the TITANPush team · Published September 2026 · Data: garmin.com.ar Google Analytics 4, August 2026. Published with permission from Garmin Argentina. Testimonial translated from Spanish.